Recipe Index
An easy to use reference guide of the issue’s recipes.

Editor’s Page & Contributors
Each issue features a letter from the Editor highlighting key contributors to the magazine, important features and hands on information that readers will have at their finger tips.

Letters
Reader commentary

Lose It Now
The latest info and news on weight loss: Including Q & A’s, scam watches, cravings cures, old problem/new fix, and more.

Diary
Format alternating between strategies for tackling one problem and subject talking through the emotions and decisions of the day.

No Excuses
We bust the biggest blocks to weight-loss success with the help of WW Leaders. Each column focuses on a common excuse Leaders hear with advice on how to overcome it (may include advice from traditional health experts as well).

Snack Attack
10 seasonally themed snack ideas, all under 2 POINTS value each.

Mini-Challenge
One page special (to run in some issues).

Stories
4 stories of successful weight loss on Weight Watchers.

Pretty–Easy!
How-to’s on a beauty toughie (apply eyeliner, do the smoky eye, etc).

Good Stuff
A themed page of great beauty finds (i.e. 5 pink lipsticks, shimmery eyeshadows, etc).

Benefits
We reveal the latest research regarding the health benefits of a certain activity or hobby.

Mind Body
We tackle the psychological health issues that play into weight-loss success.

Remedies
We help readers prevent and treat some common ailments.

Naturally
We focus on the health benefits of a natural ingredient.

Diagnosis
In a flowchart-style quiz we help readers pinpoint the cause/type of a health problem or condition (possibly weight related).

Solutions
Food editor’s page.

Ka-Ching!
Using the clip and save format we provide 3 basic meals (5 ingredients or less, 3 steps max) for $10 or less.

Home Grown
We inspire readers to eat really local with this column on the best way to nurture—and use—your garden treasures.

You Can Freeze…
We offer 5-6 freezer-friendly dishes (plus ideas and how-to’s), using something readers won’t be able to believe they can freeze.

Just 2
Recipes that typically serve a crowd get downsized for two.

Slow & Easy
We provide great tasting slow-cooker ideas from snacks and beverages to main dishes, sides, and desserts. To highlight tricks that boost results (browning meat first, preheating the base, etc).

Short & Sweet
One fabulous, bold-tasting ingredient is the focal point of these easy-to-prep, low on POINTS desserts.

The Menu

High Five
This visually driven column will give readers 5 inspired, bite-size ideas to get them moving. Each issue the page will have a different theme.

Fit Walk
We’ll choose a different time frame each issue (i.e. 5 min., 30 min., a weekend) and give ideas for how to maximize your walk during that time. To include 3 routines: beginner, intermediate, advanced.

Mission Possible
An 8-week fitness challenge designed to encourage readers to achieve a specific fitness goal. We give a detailed week-by-week training plan. Possible topics: Running a 5k, making it through a spin class, swimming tk laps.

True To Form
This strength-training page will help beginners learn how to execute a basic move properly—will include troubleshooting tips for common mistakes.

Fit Recipe
We’ll use the format and style of a recipe (ingredients, instructionals, tip) to help readers achieve one specific fitness goal each issue (i.e. toning your arms, getting tighter abs).

Seasonal/Special Feature Coverage
Special stories on topics ranging from news to health and diet to content spun-off special WW initiatives.

All the detailed info readers need to maximize our content. To include: Walking routines, fitness moves/directionals, The Food Diary text (the featured readers’ diary + a sample blank diary for our readers to use), recipe notebook.